SweetBuzz
by Drecisco Farms

BUILDING A SUCCESSFUL CANNABIS BRAND FROM START UP TO SCALE

BRAND ACTIVATION

In the highly competitive cannabis industry, Drecisco Farms had a distinct edge.

Our clients aspired to bring decades of confectionery expertise to the cannabis edible industry, creating products that tasted as good as they would make people feel.

We built a brand from the ground up, appealing to B2B and consumer audiences in equal measure, from value proposition to brand foundations to messaging to visual identity and ultimately packaging—everything was brought to life in brand guidelines and a suite of products that are flying off dispensary shelves.

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